A concept city guide designed to reflect the eclectic and design conscious spirit of Sydney’s hospitality scene focusing on a delightful fusion of gastronomy and entertainment. The visual language adopts a playful tone of voice aimed to highlight Sydney’s cool, youthful and disruptive attitudes. A custom collage mixed with illustration featuring iconic personalities and key ingredients captures the essence and unique story specific to each venue. The vibrant clashing colours reflect bold luxury with a playful and slightly vintage aesthetic.